Michelle Tillis Lederman is a CEO, speaker, author of four books and professional networking expert. But at Visit Alexandria’s recent Breakfast & Blossoms event at the National Press Club, Lederman explained why she’d rather be known as a sky-diving enthusiast, scuba diver and animal-cuddler. These are the identifiers that make her relatable, approachable and connectable,…
As attendees register for your event online, you have 90 seconds to engage them—100 if you’re lucky. How do you draw attendees in from the beginning? Looking out mid-event, the crowd appears to be losing interest. How do you re-inspire a distracted audience? Appeal to your attendees’ competitive streak and gamify your next event or…
Just minutes from Washington, D.C., Alexandria, Virginia, flourishes in the spring, as residents and visitors alike wander the walkable streets, scenic trails and historic sites. While the city buzzes with springtime energy, dive into the countless cherry blossom festivities, new tour offerings, wellness activities and more. Below, find our top 12 reasons to visit Alexandria this…
Known for its creative comfort food, waterfront fare and independent restaurants steeped in historic charm, Alexandria, Virginia, just minutes from Washington, D.C., has dozens of new dining spots waiting to be discovered. From authentic Mexican offerings to beer gardens where food is at the forefront, 25 new concepts showcase the city’s evolving and innovative culinary scene. Keep reading, and…
Today’s delegates expect more from meetings. To ensure record-breaking attendance and a memorable experience for attendees, meeting planners must seek locations that bring more to the table than simply ample space and good service. Delegates demand local experiences that venture off property and provide them with a true taste of the destination. Alexandria, Virginia, located…
Are you measuring, communicating and leveraging the economic impact of your meetings and events? Economic impact offers a complete picture of the total revenue generated by your event, from lodging revenue to food and beverage expenditures to state and local tax revenue. Having comprehensive economic impact data is critical to communicate the value of your…
“Bleisure,” if you haven’t heard the term yet, you will soon. The practice of combining business travel and leisure travel into one trip is on the rise. A recent study commissioned by Expedia Group shows that 60% of business trips turn into bleisure, a nearly 40% increase from 2016. So how do you, meeting planner…
Meetings and events can be major sources of greenhouse gas emissions. These emissions can stem from transportation, energy use, food choices and materials. Fortunately, there are many ways to reduce emissions and shrink your eventʼs carbon footprint. Follow this simple roadmap to get started: Step 1: Identify the likely emissions resulting from your event. The…
What are VR & AR? Virtual reality (VR) and augmented reality (AR) are commonly known for gaming, says Sophia Moshasha, marketing director for Gates’ Brightline Interactive. But companies like hers have been paving the way for the technology to become a new and exciting way to add experiential elements to meetings and events. “VR and…
Have you ever traveled for work or to a conference and left the city not having seen beyond the meeting room walls? For your next event, consider organizing a corporate social responsibility (CSR) activity. Local volunteer activities are a great way to get attendees immersed in the meeting location, building relationships and making a positive…
